Thursday 28 August 2008

On holiday...


Here's me and nick on holiday in our own city. Ok, so basically we're in the pub, but it is a pub neither of us have been in before, which is a rest in itself we think. Cheers!

Friday 22 August 2008

Ben nevis


...is not where i am right now, but it's where nick is. Or was, untill he realised prada shoes were less than ideal for climbing up a mountain. I, on the other hand, am at the bus stop, waiting for a bus to shoreditch. As illustrated by the photo.

Tuesday 19 August 2008

View from the afternoon


Photos are here

Thursday 14 August 2008

The weather in balham today


About an hour ago there was torrential rain...now this!

Sunday 10 August 2008

The writing on the wall

Favella chic, in shoreditch, is where we ended up on friday night. It was pretty cool (apart from being too packed, and massive bar queues) but i was loving the decor...in the toilets.

Saturday 9 August 2008

Ironic, considering the weather today


I took this photo on the one day this summer when it wasn't raining...look, people are wearing hot weather clothes and everything.

Thursday 7 August 2008

Shhh...PR Week wispas

I'm in PR Week today, talking about the Cadbury's Wispa campaign. Full version (including the final line they missed off) below:

Children of the 80s rejoiced this week at the permanent return of Cadbury's Wispas thanks to an "independent" fan campaign on a number of social networks. This shows how brands can and should harness public support by tapping into nostalgia and helping to generate "talkability" via digital media.
Chinese Wispas in cyberspace questioning the extent of the involvement or otherwise of the brand (and their agency) could be deemed churlish. But as a rule, when using social media, brands should be transparent to avoid backlash by cynical consumers. However, credit where credit's due – the sheer numbers involved with the campaign as it progressed reflects genuine engagement with the product.
PR-wise, it might smell fishy...but it sure tastes sweet!

Tuesday 5 August 2008